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Change is a huge constant in all business types. Especially with an ecommerce store. Products change, technology changes, costs change. Everything changes. It's important to keep this in mind when setting up your back end technology. What ever you choose, make sure it' is "Scalable". This means that it can grow with your business. If it's not, you may suffer set backs and out outrageous costs when it's time to grow, and if you prepare and execute your marketing plan sales, fulfillment, accounting and customer service correctly, you should be growing rapidly.
The primary back end technology you need to have in place before launching your web store is accounting, warehousing, merchant processing, fulfillment, phone systems, and CUSTOMER SERVICE. There is nothing more detrimental to a business than bad customer service. Be sure you have some sort of ticketing system in place. It can be as simple as a email box and using your email software tasks and reminders. Outlook from Microsoft has a very good task features. Though, it is limited and you need to be prepared to grow.
If you are not sure how set up your back end technology, consider hiring and ecommerce consultant. To find an ecommerce consultant in your area, follow this link. Ecommerce consultants.
Article Courtesy of 121merchantaccount.com
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